Introducing ‘Suffolk – Good Journey County’, a free initiative promoting car-free days out and holidays in 2024/25.
Suffolk Growth and Suffolk County Council are working with Good Journey to promote car-free tourism – opening up access to Suffolk’s leisure, culture and nature for more people.
Your attraction could be one of the first members to join ‘Suffolk – Good Journey County’ – gaining FREE Good Journey Membership for 2 years and FREE publicity in 2024, with support to attract more car-free visitors!
PLUS invite your team to the free Green Travel webinar in the new year.
Join top attractions like Holkham, Pensthorpe, Blenheim and Eden Project – and help more people to enjoy Suffolk by train, bus, bike and foot.
Commitments from attractions
• Choose a car-free discount or reward to encourage car-free visitors – eg Harewood House (50% off), RHS Garden Hyde Hall (30% off), Go Cotswold Tours (free drink)
• Send details to set up your page – photos, ‘about us’ wording and incentive – see Holkham and BeWILDerwood
• Good Journey will do all the travel research to set up a free journey planning page for you, hosted on their website – for visitors to plan door-to-door routes to your attraction and receive a reward if they arrive car-free.
• Add a hyperlink from your “Getting Here” page – with “Suffolk – Good Journey County” green travel message, promote your offer, and track take up.
You’ll enjoy all the benefits of Good Journey membership until March 2026. See link and Member Brochure for support you’ll get.
You’ll receive more details in the new year about the marketing campaign launching from March 2024 and the Green Travel webinar.
This free opportunity is first-come-first-served. Contact Loretta Jones at Good Journey loretta@goodjourney.org.uk to secure your place, or to ask any questions before joining.